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PageSeeker.com is a "Pay-Per-Click Search Engine" which enables customers to seek out topics of interest to them by searching for "phrases" using a search box. The Internet user formulates and then searches for specific phrases that strongly relate to the information they want. The more specific that the search is, the more likely that the results are going to be closer to what they want. This form of search is very useful when the user knows exactly what they want or are looking for a specific product, service or company.
Just as users are looking for specific information by phrase, advertisers want to promote their products to users who are looking for phrases that relate to what they are promoting. Through the use of linguistic algorithms the PageSeeker system recommends associated phrases to the advertiser that common groups of users are searching for. This helps the Internet users and PageSeeker advertisers to fulfill their mutual needs.
As the advertisers benefit from the sales generated by users visiting their website, they are willing to pay for the traffic directed to them from PageSeeker.com. Advertisers base what they are willing to pay on the volume and quality of user traffic they receive. (Return on Investment)
The order by which the advertisers are shown in PageSeeker.com is decided by how much advertisers are willing to pay each time a user clicks on their website description. The advertisers pay for this traffic using a competitive traffic auction system.
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